Whats Up with E-Commerce?
Trying to keep with trends in e-commerce from the state of its economic impact to how that affects your business and your future is difficult at best. Impossible, at worst. I have excerpted an outstanding article below that thoroughly sums up most of what you need to know about doing business today. This is the vital data you need to make informed business decisions now […] Read More
The SM Hangouts
Written by Martina Bretous @martinabretous Every day there’s something new on social media. Recently, Twitter introduced Twitter Blue, a premium subscription-based version of its platform. Download Now: Social Media Trends in 2021 [Free Report] TikTok took the social media world by storm back in 2020 and still remains the most downloaded app of 2021, according to Social Media Today. Instagram is regularly adding new features to its platform, recently testing a […] Read More
Hit Your Target!
Zeroing in on Your Target Audience Read More
What is Affiliate Marketing?
So little time. So much to learn. So let’s take a little time and learn a lot about Affiliate Marketing. I am reposting parts of an excellent guide to this new digital tool by Jon Torres. He offers a cookbook methodology that will help beginners get a comprehensive overview with detsailed steps to get going. So, take it away Jon: Ultimate Affiliate Marketing Guide for […] Read More
Grow Your Brand!
One of the best articles on growing your brand is written by CORY EPSTEIN. I have excerpted part of her article below, but I strongly recommend you read her entire article. It will save you pain, money and hair! Really! If you don’t invest time and money in growing your brand, your business will stall. Branding is the face of your business and how potential […] Read More
Loving Old School Email
Think about it. Where is the best place for anybody–anybody–to get hold of you? Lemme rephrase. Where is the best place for your boss to reach you? Your mom? Your kid’s teacher? Your best friend? You know the answer: by email. Not chatbox. Not Instagram. Not Facebook. Good old-fashioned email. That’s how. You need me to do something? Email me! You want me to know […] Read More
Gulp. How do I Name My Online Store?
This is your first and maybe your only chance to introduce yourself to your buying audience. So, proceed with reverence. When setting up my own custom web design studio, I was overwhelmed with the possibilities. I careened from cute (WeBWebbers.com) to utterly professional and simple (CustomWebsites.com). The former was a bit too cute. And the latter was in use by someone faster to market than […] Read More
Pay Per Click Marketing
This one of the best explanations of PPC marketing. Kudos to Ian and the team at Vital Designs for making something complicated easy to understand. Pay-Per-Click (PPC) Marketing: A ‘Nuts & Bolts’ Guide | Vital Design Ian Kelley A lifelong student of marketing, Ian is part of a team of specialists that help deliver digital marketing strategies to Vital’s many B2B and B2C clients. Ian’s […] Read More